Merida is a brand that understands the diverse needs and high expectations of today's riders. Whether you're seeking the thrill of the road, the adventure of mountain trails, the versatility of hybrid or fitness bikes, or the convenience of electric bikes, Merida offers a range of models designed to cater to every cyclist
As an independent bike shop dedicated to fulfilling the needs of every cyclist, we take great pride in introducing you to the world of Merida. Beyond simply manufacturing bikes, Merida's commitment to exceptional quality and unwavering performance resonates with all types of riders, from beginners to seasoned pros. Behind every Merida bike is a passionate and dedicated team of research and development experts who live, breathe, and ride bikes all day long. This team works tirelessly to ensure that every aspect of all your rides is exceptional. From conceptual planning to rigorous testing and integration of colours and graphics, Merida's attention to detail shines through. For over 50 years, Merida has been building bikes in their own factory in Taiwan. The unique integration of their highly skilled R&D team in Germany and experienced engineers, production, and assembly teams in Taiwan allows Merida to maintain full control over the production process. Merida's commitment to excellence extends to their collaboration with Team Bahrain Victorious. The team's striking colours grace the peloton, but Merida's designers take it a step further. When an individual rider achieves outstanding results or makes an extraordinary contribution to the team, Merida creates unique, eye-catching one-off designs to celebrate these achievements.